August 2014 | Page 4 of 9 | Nognog in the City

Elite Models with Ingrid Chua-go and Frank Briones

Fashion

Joe’s Jeans Launch with The Awesome Threesome (Ingrid Chua Go, Mikaela Martinez and Princess Violago)

by Rodel Flordeliz
August 20, 2014
2 minutes read

A big shopping spree happened at SM Mega Fashion Hall when three big fashion icons launched the sought-after jeans brand in L.A. Ingrid Chua Go, Mikaela Martinez and Princess Violago hosted a Joe’s Jeans Private Sale Party at the first and newest Joe’s Jeans boutique.

Joe’s is an L.A.-based casual chic lifestyle brand known for modernized, timeless styles from premium denim and collection pieces to contemporary accessories and footwear. With over a decade of influence in the fashion industry, Joe’s has remained true to their DNA throughout their expansion, embracing fashion innovation in the creation of a fully faceted line for men and women.

Entertainment

WISH FM 107.5 marks the Official On-Air Broadcast with a #WishConcert and the Presentation of the State-of-the-art Studio Bus

by Rodel Flordeliz
August 19, 2014
2 minutes read

107.5 FM band, will never be the same again with the launch of its newest look and sound! WISH FM 107.5 marks its official on-air broadcast with a concert tag as #WishConcert last Sunday, August 10, 2014 at the World Trade Center in Pasay City, where top and up-and-coming bands like Rivermaya, Sponge Cola, 6Cyclemind, Callalily, Gracenote, Banda ni Kleggy, Imago, Moonstar88, Silent Sanctuary and Kenyo joined and performed their hit songs.

The official signing-on of WISH FM was preceded by a 3D-mapping presentation of the WISH FM bus, showing its state-of-the-art, high technology equipment. It’s the latest smart innovation in the radio industry, 107.5 will be aired via remote thru its custom-built FM bus which is set to traverse major thoroughfares of Metro Manila while playing guaranteed hits from the 70s to the present. This is aside from the equally high technology-equipped booth in its studio in EDSA, Quezon City.

Lifestyle

The Backpack Lifestyle (Deuter Concept Store opens in SM MOA)

by Rodel Flordeliz
August 18, 2014
1 minute read

In its most of basic of forms, a backpack is but a sack carried on one’s back, secured by shoulder straps. But for Deuter, one of the most trusted brands in the world of outdoor sports, the backpack is a passport to great adventures. It is no wonder then that the backpack has become a veritable must-have not only for professional athletes and weekend outdoorsmen, but for urban warriors as well.

At the Deuter concept store located at the SM Mall of Asia, its amazingly functional designs will be on full display. Leading the pack is Deuter’s world-renowned AirComfort System. By creating a space between the pack and the wearer’s back, this revolutionary mesh back system reduces perspiration by 25 percent.

Lifestyle

TCEB Strengthens Thai-Philippines Bilateral Mice Cooperation Leveraging Successful Exhibitions Platform

by Rodel Flordeliz
August 18, 2014
1 minute read

Thailand Convention & Exhibition Bureau or TCEB sets to organize the ‘Thailand Moves Forward’ Exhibition Roadshow, that will highlights leading trade show organizers including IMPACT Exhibitions Services and Reed Trade, and the Philippines MICE Travel Agents Workshop to establish the understanding of TCEB’s offering for exhibition campaigns.

TCEB developed the ASEAN MICE Collaboration initiative to strategically connect Thailand with regional alliances in the Philippines.

midea one touch washing machine (6 of 25)

Lifestyle

A ‘Lab-A-fair’ with your Laundry (Midea One-Touch Washing Machine)

by Rodel Flordeliz
August 16, 2014
3 minutes read

Recently, families of Barangay Holy Spirit along Commonwealth Avenue in Quezon City trooped to the Barangay Holy Spirit covered court for the “Midea Lab-A-Fair” and experienced first-hand what Midea washing machines, particularly the Midea One-Touch Washing Machine, are all about.

For one whole day, the Midea Lab-A-Fair showcased the helpful capabilities of the Midea One-Touch Washing Machine in enabling families to take charge of their laundry. With just one push of a button, they can now wash, rinse and dry their laundry and ensure better efficiency and delicate handling of their wash load.