March 6, 2026
Manila, Philippines

Nash Aguas

Nash Aguas
Press Release

BUM’S newest endorser – Alexa Ilacad

Adding up to the powerhouse teen celebrity endorsers of BUM is Goin’ Bulilit alum and Luv U mainstay Alexa Ilacad. The 15-year-old fashionista has been introduced last May 28, in a fun-filled event held at the Sequoia Hotel in Quezon City. BUM keeps up with their market’s ever-evolving tastes and preferences not only by launching

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Lifestyle

Black is In with BUM’s Black Summer Collection

Black is in this summer as BUM launches its newest collection - the Black Summer Collection. Another unconventional attempt to provide an alternative inspiration for today's youth in clothing. Contrary to the usual choice of hues for tropical summer setting—floral designs, neon or pastels are the most likely preference for getups. BUM takes on a

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