A new breed of phone company have lined up to battle-out big names in the market, The Filipino company ARC Mobile is set to showcase a new line of Android phones that will feature some of the lowest prices possible in the market yet competitive enough in terms of quality, ability and performance.
ARC Mobile has been very brave in opening up and trying out their luck in the business. But a lot of questions could come up along with this “guts” … Why now? With the extent of so many choices out in the market whether be local or foreign what could be the factors ARC Mobile do have to at least maintain a good standing in the market. I listed down some of the ideas I thought about ARC Mobile’s strength.
1. Reach – Arc Mobile is a product of the a company that distributes big names in the mobile industry all over the philippines, Does when in terms of reach and market scope and research Arc Mobile has one of the advantage.
2. Personalization – Being a new brand in the market and still on their baby stages, Arc mobile has this idea of growing along with its users and gradually bringing up new ideas and concepts from different feedbacks.
3. Affordability – with phones having a capability of some over expensive phones in the market, Arc Mobile have there way to at least bring down the prices of the smartphones and tabs while giving the best performance and quality they could offer. As to our information, their most expensive android phones/tab could only cost around 7k and below.
4. Warranty – Arc Mobile guarantees not just 7-day phone replacement but an extent of a month or 30 days to be exact.
At the recent launch of ARC Mobile last May 17, 2013, Jordan Ng, ARC Mobile’s Product Manager, presided the presentation. Mr. Ng presented to the invited bloggers the company’s entire product line so far, including a couple of prototypes which were set to hit the market within June or July this year.
Basically, Arc Mobile has prepared four product lines – The Basic Phones, Prime Android, Nitro, and the Tablets line simply named as Tab.
The Basic phones are the ones they previously released in the market. It’s the usual bar phones or entry level touch phones that has dual sim functionality, VGA camera, Wireless FM radio and my most favorite function – The Torch Light.
Mr. Ng revealed the new lineup of phones they will be releasing made up by seven new items.The Prime and Nitro phones feature a touch interface, Prime runs on Gingerbread while Nitro run on Jellybean. Both lines have dual SIM slots, WiFi connectivity and runs on either 1Ghz and a nice camera.
The remaining 3 units was categorized under the “tabs”. Tab 700M and Tab 720M 3g both have Dual SIM capabilities, running on 1Ghz Single Core A9 processor, 7 inch wide screen and dual camera. What sets Tab 700m is that it has a Mobile Analog TV feature, which is a bit great for people in the go.
ARC Mobile do really have great potential to penetrate the market, giving the customer excellent capabilities on a very reasonable price. Its actually good thing as well to know that Arc Mobile provides not just hardware support but as well as software support to their buyers. It’s a pretty responsive phone good enough specially for people who are looking for a secondary device. We will be expecting more phone to come so lets just wait and see what’s ARC mobile is cooking up on there next line up.
More news ahead from the City!